Case Study

PrimeChoice Group Site

Improved recruitment lead flow by 40% and centralized marketing operations for the entire group.

Corporate / Brand2018

ReactNodeDesign SystemsBootstrap

01. The Problem

A diverse group of companies lacked a unified digital presence, leading to brand fragmentation and high recruitment friction.

Engineered a centralized React/Node portal with a modular design system that unified sub-brands while maintaining their autonomy.

100% brand consistency achieved across all digital touchpoints.

We deployed a robust tech stack to ensure high performance and long-term business scalability:

Architecture
Node.js backend serving a modular React frontend to allow for rapid site changes.
Design
Bootstrap customized with a proprietary PrimeChoice design system.

Tell us about your project and we'll come back with a clear technical plan.